Master of Science Degree in Strategic Marketing
- Entry level
- A bachelor's degree
- Field of study
- Business, Commerce & Management
- Duration
- 1.5 years
- Institution
- Women's University in Africa
Entry requirements
Postgraduate: what you need to apply
A bachelor's degree · 2.2 or better
Postgraduate study follows a first degree. School grades alone do not qualify you.
O Level: n/a (postgraduate) | A Level: n/a | Route: Relevant first degree | Class: 2.2 or better
As the institution publishes it
Previous award needed: Relevant first degree Minimum class: 2.2 or better Other conditions: Other relevant professional qualifications considered; English test for international applicants
Pathfinder cannot check this against your results automatically, so read it carefully or ask the admissions office.
About this programme
Master's degree: advanced study of 1.5 years, usually coursework plus a dissertation or project. Teaches how to understand customers and build, price, promote and sell products and services.
What you will study
Marketing principles, consumer behaviour, market research, branding and communication, digital marketing, sales and strategy, and a research project.
Further study and pathways
PhD or MPhil study, or senior technical, management and policy roles.
Source: Women's University in Africa: WUA_Programme_Catalogue.xlsx, sheet "Programmes"
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