Master of Commerce Degree in Marketing Management
- Entry level
- A bachelor's degree
- Field of study
- Commerce & Business
- Duration
- 2 years block release / weekend class
- Institution
- Great Zimbabwe University
Entry requirements
Postgraduate: what you need to apply
A bachelor's degree · 2.2 or better
Postgraduate study follows a first degree. School grades alone do not qualify you.
Honours degree 2.2+ in an appropriate field
As the institution publishes it
Qualification required: Appropriate Honours degree Minimum class: 2.2 or better
Pathfinder cannot check this against your results automatically, so read it carefully or ask the admissions office.
About this programme
Master's level: advanced, research-oriented study that finishes with a dissertation. Teaches how to understand customers and build products, brands and campaigns that win them.
What you will study
Marketing principles, consumer behaviour, market research, branding, sales management, digital marketing, marketing strategy and a research project. At master's level the modules are advanced and the dissertation is compulsory.
Further study and pathways
Doctoral study or senior roles in the field.
Options on offer
None listed
Source: Great Zimbabwe University: GZU_Programme_Catalogue.xlsx, sheet "Programmes"
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