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Africa University
ProgrammeA-Level entryBusiness & Management4 years full-time

Bachelor of Business Studies Honours in Marketing

Africa University logoAfrica University· Mutare
Entry level
A-Level entry
Field of study
Business & Management
Duration
4 years full-time
Institution
Africa University

Entry requirements

This is a degree. It is entered after A-Level, so O-Level results alone are not enough.

As the institution publishes it

At least two GCE Advanced Level passes in any of Business Studies, Accounts, Economics and Mathematics, or an approved Diploma in a related field or a professional qualification; AND 5 'O' Level passes at grade C or better including English Language and Mathematics.

Pathfinder cannot check this against your results automatically, so read it carefully or ask the admissions office.

Enter your grades to see if you qualify, no account needed

About this programme

Focuses on how organisations understand customers and promote products and services. You study consumer behaviour, branding, advertising, sales and digital marketing alongside core business subjects.

What you will study

Marketing principles; consumer behaviour; branding and advertising; digital marketing; market research; sales management; business finance; research project.

Further study and pathways

MBA; MSc in marketing or entrepreneurship, innovation and creativity.

Source: Africa University: Africa_University_Programme_Catalogue.xlsx, sheet "Programmes"

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